Geomatic Solutions – Website Marketing Expertise

Search Engine Ranking and Optimization – Part III

http://datatechnologyllc.com/search-engine-ranking.html

In part three of the training on search engine ranking, we focus on Google ranking factors. We start off with Meta tags that are important from a search engine crawler and robot point of view. We show you how to optimize the Title tag, Meta description and Meta keyword tags. We show you how to look up Meta tags on any web page using that view Page source option. Next we focus on HTML body tags which are important from a keyword density and relevance relevance perspective. For this portion of the video, we focus on H1 and H3 heading tags, bold and strong html tags. We end the lesson with anchor text which is used for your outgoing links to internal or external pages. Ideally the anchor text should match keyword phrases and keywords.

Duration : 0:9:39

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